The greatest myth of business ownership is "be your own boss."
- Dr. Deepessh Divaakaran
- Feb 19, 2023
- 1 min read

The greatest myth of business ownership is "be your own boss."
Owners who live by that mantra eventually find themselves bosses of nothing-dead, bankrupted businesses.
Success in business comes from making your customer the boss and the No. 1 stakeholder to your business.
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